Since some time EuroScan is discussing the issue, the the "Euro" part within the name is missleading people. This is underlined by the logo. So to go to the next step in presenting the global aspects we have developed first of all a new logo.
The logo should be able to be open for further developments within the futre time (e.g. name changing) and should reflect most important two things:
- we are a network
- we are based on members
So we gave the task to an Italian gorup who devleoped the new logo and the story how this logo was deeveloped. In our Seville meeting the results had been shown and based on the positive feedback by participants the board agreed on the proposal.
So enjoy the background of the EuroScan branding story and promote the logo.